This 280+-page website was created for Primos Mex (a fast casual Mexican restaurant chain in Southern California) as part of a collaboration with A La Kart Marketing.
It was built on WordPress, utilizing a visual designer theme and light PHP coding to customize an online quote system for delivery or catering orders (accounting for variations in local sales tax), as well as a client-requested feature for automated, dynamic PDF creation. Assets provided included photography and copy. Brand guidelines were not provided so logo colors and fonts guided any aesthetic selections. Its target audience includes current and potential customers in Southern California, as well as local community members or organizations interested in fundraising at a local Primos Mex restaurant.